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黑白颜色对自我优先效应的影响

The Impact of Black and White Colors on the Self-Prioritization Effect

中国心理学前沿 / 2024,6(5)：835-842 / 2024-06-04 171 204

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• 作者： 马颖      刘明慧     
• 单位：

  哈尔滨师范大学教育科学学院，哈尔滨

• 关键词： 自我优先效应；知觉匹配范式；颜色加工
• Self-prioritization effect; Perceptual matching paradigm; Color processing
• 摘要： 自我优先效应是一种认知现象，它表明个体在处理信息时会优先关注与自身紧密相关的信息。为了探究黑白颜色对这一效应的影响，研究中采用了知觉匹配范式。在实验一中，研究将图形和标签用相同的颜色呈现，以考察当图形与标签共享特征时，刺激的黑白颜色如何影响自我优先效应。实验结果表明，与白色相比，黑色的呈现显著降低了他人相关信息的辨别，进而提升了自我优先效应，揭示了颜色对自我优先效应的潜在影响。为了进一步探讨这种影响，实验二在严格控制了额外变量之后，专注于只有图形以黑白颜色形式呈现，而其他刺激均以任务无关的颜色出现的情境。结果发现，黑白颜色只作用于几何图形，并不能对自我相关信息加工产生影响。通过这两个实验，研究揭示了黑白颜色对于自我相关信息加工优先级的调节机制，为理解自我优先效应的复杂性提供了新的视角。
• The self-prioritization effect is a cognitive phenomenon indicating that individuals tend toprioritize information closely related to themselves when processing information. To investigate theimpact of black and white colors on this effect, researchers employed a perceptual matching paradigm.In Experiment 1, stimuli were presented in the same color for both shapes and labels to examine howthe black and white colors of stimuli affect the self-prioritization effect when shapes and labels sharefeatures. The results revealed that compared to white, the presentation of black significantly reduced thediscrimination of other-related information, thereby enhancing the self-prioritization effect, highlightingthe potential influence of color on the self-prioritization effect. To further explore this influence,Experiment 2, after strictly controlling for additional variables, focused on scenarios where only shapeswere presented in black and white, while other stimuli appeared in task-irrelevant colors. The resultsshowed that black and white colors only acted on geometric shapes and did not affect the processing ofself-related information. Through these two experiments, the study elucidated the regulatory mechanismof black and white colors on the processing priority of self-related information, providing a newperspective for understanding the complexity of the self-prioritization effect.
• DOI： https://doi.org/10.35534/pc.0605095
• 引用： 马颖，刘明慧．黑白颜色对自我优先效应的影响［J］．中国心理学前沿，2024，6（5）：835-842．