Nowadays, more and more voluntary service activities appear in every corner of the society
as a common behavior, and the people receiving service are of various categories. Especially in college,
college students use their spare time to devote themselves to volunteer activities, which not only help
people in need, but also exercise their ability. Through questionnaire survey, the behavioral motivation of
college students to participate in volunteer service activities is investigated. After sorting and analyzing
the questionnaire, the behavioral motivation bias of college students to participate in volunteer service
activities is understood, so as to better grasp the psychology of college students’ volunteer service, make
correct guidance and training incentives, and improve the level of volunteer service.