Thousands of years of Chinese civilization has witnessed the evolution of the Empirical centralization, providing the modern with patterns of governance. The vigorous development of modern China has contributed to the western countries a package of advantage-prominent governance experience. However, for historical reasons, China has not yet fully constructed its own diplomatic discourse system. As a result, the image of China is under constant reconstructed and demonized by “ others”. Therefore, it is urgent for China to construct its own international discourse system, and to self-shape its national image through using the most appropriate translation strategies and telling Chinese stories, so as to build a good national image accepted by the people
worldwide.