Affected by the new crown pneumonia epidemic, major colleges and universities have implemented semiclosed management, and the opening of stadiums to the outside world has been hindered. The study found that the opening of college sports venues to the outside world is in line with the call of national policies to improve the openness and utilization rate of university sports venues; make up for the lack of social venues and meet the growing sports needs of the people in the new era; expand the form of public services and increase the economy of university sports venues. and the practical significance of social values. In the context of the normalization of epidemic prevention and control, there are problems such as weak awareness of openness and lack of professional talents, campus security is often present and epidemic prevention and control safety appears, high demand for student sports and insufficient venue supply, high opening costs and low follow-up benefits. It is proposed to strengthen campus safety awareness and prevent the occurrence of safety accidents; rationally plan venue operations to improve the use efficiency of venues; speed up the construction of smart venues and use technology to help venue development; cultivate professional sports talents to achieve talent sharing between universities and communities; expand funding sources, and strengthen targeted measures such as opening up service funding guarantees.