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全媒介视域下高校体育社团对校园体育文化传播的影响研究

Research on the Influence of College Sports Associations on the Dissemination of Campus Sports Culture from the Perspective of all Media

休闲运动与健康 / 2022,2(2)：29-33 / 2022-07-12 319 261

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• 作者： 乐凤莹      周璐     
• 单位：

  湖北大学 体育学院，湖北 武汉 430062

• 关键词： 全媒介；体育社团；体育文化；传播
• All media; Sports associations; Sports culture; Communication
• 摘要： 体育社团作为由学生组织的具有公益性的活动组织，因其具有非正式性和低自主性的特点，形成了有别于体育课堂教学的轻松氛围，吸引了大量具有共同体育兴趣爱好的大学生参与其中。随着体育文化的盛行，体育社团开始走上了体育活动种类不断丰富，体育活动形式不断创新的发展之路，对于促进大学生全面发展具有积极作用。当前， 高校体育社团蓬勃发展，已经成为体育课堂教学的重要补充。本文立足于全媒介视角通过研究高校体育社团与校园体育文化的关系，进一步研究高校体育社团对校园体育文化传播的影响，对于高校体育社团及体育文化的发展与传播具有重要意义。
• As a public welfare organization organized by students, sports clubs have formed a relaxed atmosphere different from sports classroom teaching due to their informality and low autonomy, attracting a large number of college students with common sports interests to participate in them. With the prevalence of sports culture, sports associations have embarked on a development path of constantly enriching the types of sports activities and innovating the forms of sports activities, which has a positive role in promoting the all-round development of college students. At present, the vigorous development of college sports associations has become an important supplement to sports classroom teaching. Based on the perspective of all media, this paper studies the relationship between college sports associations and campus sports culture, and further studies the impact of college sports associations on the spread of campus sports culture, which is of great significance to the development of college sports associations and sports culture.
• DOI： https://doi.org/10.35534/lsh.0202005
• 引用： 乐凤莹，周璐． 全媒介视域下高校体育社团对校园体育文化传播的影响研究［J］．休闲运动与健康，2022，2（2）：29-33．