Taking “supply side structural reform” as the breakthrough point, the research on the reform and development of the
national Single Sports Association in the new era is not only a positive response to the national strategy of “supply side reform”,
but also a realistic demand for the national Single Sports Association to actively seek innovation and change and meet its own
healthy and sustainable development and high-quality development. By using the methods of on-the-spot investigation and
literature review, this paper analyzes the theoretical system construction of the supply side structural reform of national single
sports associations in the new era, expounds the theoretical basis and practical logic of the supply side structural reform of national single sports associations in the new era, and combs the concept definition and essence of the supply side structural
reform of national single sports associations in the new era This paper discusses the value orientation and reform goal of the
supply side structural reform of the National Sports Association in the new era. The research conclusion has certain theoretical
value and practical significance for the theoretical construction and implementation of the supply side structural reform of
China’s National Sports Association in the new era.