国际中文开源期刊平台

猴痘议题的媒介报道与舆论反制分析

Analysis of Media Coverage and Public Opinion Countermeasures on the Issue of Monekpox

中国新闻评论 / 2023,4(3)：91-103 / 2023-08-18 311 569

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• 作者： 周珊屹     
• 单位：

  中南财经政法大学，武汉

• 关键词： 猴痘疫情；风险传播；舆论反制
• Monkeypox epidemic; Risk communication; Counter cycling in public opinion
• 摘要： 在传统的健康风险议题报道中，呈现出西方统摄舆论的传播景观，西强东弱的舆论格局尚存，关于疫情报道，不只局限于科学和技术，更是一场政治传播领域的博弈。媒体立场、意识形态、价值观各异，对报道内容的不同侧重点影响公众认知与舆论走向。本文结合引起广泛争议的猴痘疫情议题，针对不同立场的媒体新华社、人民日报、微博自媒体账号、澎湃新闻、美联社分析其报道倾向和特征，透视在中国语境下的媒体如何通过对猴痘疫情相关报道的建构，实现对西方的舆论反制。
• In the traditional coverage of health risk issues, a communication landscape in whichthe West dominates public opinion and the West is strong and the East is weak remains, and thecoverage of the epidemic is not limited to science and technology, but is also a game in the field ofpolitical communication. The different positions, ideologies, and values of the media affect the publicperception and the direction of public opinion. In this paper, we analyze the reporting tendenciesand characteristics of different media outlets, including Xinhua News Agency, People’s Daily, WeiboSelf-Media Account, Penghuai News, and Associated Press, in the context of the widely controversialmonkey pox epidemic, and examine how the media in the Chinese context construct reports on themonkey pox epidemic to counteract Western public opinion.
• DOI： https://doi.org/10.35534/cnr.0403011
• 引用： 周珊屹．猴痘议题的媒介报道与舆论反制分析［J］．中国新闻评论，2023，4（3）：91-103．